The Trust Pro™ is a sophisticated profiling tool that helps to identify individuals with high levels of trust and sound moral reasoning. Distributed online, its ease of delivery allows provides quick, immediate and accurate assessment of an individual’s trustworthiness.

Trust Pro™ was developed after extensive research which included in-depth interviewing about the role and meaning of trust in an individual’s personal and professional life. The research is wide-ranging and explored trust definitions, the formation of trust, trust breaches and the re-building of broken trust. Trust Pro is an interactive model based on the relationship between people and the situations in which they find themselves. It helps to reduce reputational risk and provides competitive advantage by leveraging your best assets- your people.

The Trust Pro™ assists you in identifying and selecting individuals with high levels of trustworthiness. It assesses and assists selection on such things as:

• an individual’s ability to empathize and provide support to others
• consistency in fulfillment of commitments
• honesty and transparency in personal and professional interactions
• self confidence and personal accountability

The TrustPro™ assists organizations in diagnosing the critical issue of trust and, in turn, to provide targeted and precise training and coaching to ensure that the organization maximizes the level of trust of all employees.

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